OK great. You have decided that you are interested in direct mail, which is a step in the right direction; but now the difficult part… HOW? DMA has several customized mail pieces that have proven to be successful for all types of financial offers. Below are some samples of pieces that have generated the highest response rate.
Priority Express Mailer
Front
Back
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Window Envelopes
First Class
Urgent
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Sample Letters For Use With Direct Mail
Conforming
Sample 1
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Sub-Prime
Sample 1
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Triggers
Sample 1
Sample 2
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A note regarding direct mail: Effective 5/14/07 the U.S. Postal Service has
increased all postal rates. For information regarding these increases
contact your DMA Representative at 877-984-9400, or email: info@dmaleads.com,
or visit the USPS website: http://www.usps.com/prices/.